Is the ‘First Contact’ at Your Law Firm As Good As It Can Be?
As an attorney, you understand the depth of knowledge it takes to win a case or protect your clients’ rights. But, your firm’s commitment to customer service could be the key ingredient to gaining and retaining clients. In fact, in an increasingly competitive field, clients today are looking for an attorney who possesses legal expertise and understands the importance of excellent customer service. This differentiator begins from the first contact between client and attorney. Here is how your firm can improve the quality of its “first contact,” where a legal answering service can help in several ways.
Your Firm’s Website
Today, most new clients will find you and research your firm online before they make contact. Therefore, not only should your website be easy to navigate, but it should also have a compelling message and allow for an easy way to get in touch with you. In addition, make sure that your website is mobile-responsive, as most web searches today are conducted from mobile devices. Finally, including a live chat option also makes initial communication even more effortless.
When a Client Calls
When a client decides to call your office, this could be your only opportunity to win their business. However, if you are unavailable at the moment, they will reach your voicemail, or your receptionist will have to take a message. Therefore, there is a good chance your potential client will not wait for your response and call someone else who is available right away.
The best way to capture these calls every time is by using a professional legal answering service like the one provided by Answering365. Our highly-trained call operators will answer your firm’s calls 24 hours a day, seven days a week, always acting as an extension of your business.
Clients will reach a friendly and compassionate operator who can give them general information about your areas of practice and provide several other valuable services. Answering365 has both an appointment scheduling service and an emergency call dispatch service. For non-urgent matters, a new client can get an appointment with your office. According to your specifications, emergency calls are re-routed or forwarded via phone, SMS, or email. You can choose which ones of those calls will go directly to you.
The Ongoing Attorney-Client Relationship
Once you’ve signed a client for legal services, the commitment to customer service continues. It’s not uncommon for clients to get anxious about a case and call for updates. Staying in contact with clients can be challenging when you’re busy, but it’s a necessary part of the business. Professional attorneys’ answering service can help relay messages from clients, which frees up your in-house staff to work on other items. Our appointment scheduling service can also schedule appointments with clients for periodic case updates.
Answering365 is a U.S.-based answering service that provided multiple award-winning services to legal clients and law practices across the country. Contact us to learn more about how our legal answering services can help improve your overall client experience. Call us to request a free consultation at 888-588-9800.
